1. Creativity gets a new dimension
Since prehistoric times we’ve recorded or drafted our ideas on a relatively flat surface – a rock face, a note pad or a computer screen. With new Virtual Reality software already available, we now have tools that will allow us to draw in 3D. Architects will be able to walk around their own designs, software developers will be able to walk through their own process flow diagrams and surgeons will be able to poke around in their own operation plans. How can that not change the services and products businesses provide?
2. Interface becomes invisible
A member of my team has her lighting, heating and music all hooked up to one app that controls each elements with a simple voice command. The more she uses it, the more it learns her preferences. Soon she won’t have to speak to it at all. As we all grow more accustomed to using tech without traditional interfaces, like screens, businesses will have to start thinking more about how to create a frictionless experience for the customer. This means actually anticipating user behaviour at each stage of the customer journey more accurately.
3. Investing becomes accessible
For years, a lot of finance support structures were only available to those with large sums of money or professional investors. Recently this has changed, with the rise of consumer investment platforms and robo-advice, but for many lifelong savers, making that risky mental switch to investing was still a step too far. In 2017 this is likely to change, with the rise of more accessible investment platforms like Click & Invest, supported by teams of professionals that reassure the customer that their money is in safe hands.
4. Online security gets physical
Vocal, facial or fingerprint recognition (otherwise known as Biometric) technology is now widely accepted as a secure way to confirm a user’s identity. However they can still be easily offset with something as simple as a pair of sunglasses, so a new wave of behavioural identification is about to hit our shores. We’ll soon see devices that create a digital fingerprint of a user’s behaviour, including how a user types or, in the case of a wearable, the way they walk. Whether this makes things more secure is yet to be seen but one thing that is clear: the banking industry is about to become a lot more personalised.
5. Prohibition makes a comeback
Sixteen years ago the Simpsons predicted that Donald Trump would eventually become president. They also predicted that alcohol would be outlawed again. I, for one, am stocking up on wine.
Opinions given within this article are my own personal views. My views and opinions are effective from the date of publication but may be subject to change without notice. I have no affiliation with the companies mentioned in this piece and all research has been independent.